Press Release

Launch of All Natural, Gentle-on-the-Skin Piore Deodorant and Hair Remover

Date 2006.04.21

Fiore Green Deo deodorant to diminish the unpleasant odor of perspiration - spray/stick

Fiore Honey Wax hair remover to neatly and gently remove unwanted hair - wax strip/cream

 

LG H&H launched its Fiore brand of deodorant and hair remover, made from natural substances and milder, gentler on the skin.

 

Fiore Green Deo contains catechin polyphenols, a derivative of green tea used to help neutralize the odor of perspiration and make you feel refreshed. The moisturizing and soothing effects of vitamin E are also gentle on the skin and help keep it clear.

 

Available as a spray, its convenient container is designed specifically for deodorants and sprays on a 45-degree angle. The stick type offers long-lasting dryness without wetness or stickiness and has reduced whitening after it is applied.

 

Fiore Honey Wax is a hair remover that helps you keep your skin soft and clear. Unwanted body hair is thoroughly removed through a 3-stpe process and the vulnerable skin is treated to the soothing effects of avocado oil as well as the nourishing effects of natural honey.

 

With the wax strip, simply place the strip firmly onto the areas with unwanted hair, then remove the strip and wipe off any residue with a cleansing tissue. As a cream, apply the cream to the desired areas. Let it sit for 5-10 minutes and then remove the cream using the small spatula provided or rinse with water.

 

Product types

Deodorant - Spray (135g/8,800 won); Stick (40ml/6,800 won)

Hair remover - Wax strip (18 strips/9,700 won); Cream (120g/7,600 won)