Areas of Business - Healthy

Perfume Love Me Shampoo & Conditioner, Elastine


Our Healthy business is creating new values.
In addition to our household goods business that is well loved and trusted by loyal customers, we aim to tap into the rapidly growing health functional food market and to strengthen the driving force of our future growth.

Our household goods segment
contributes to creating

a more convenient and healthy lifestyle for our consumers by offering various products used in everyday life at home including oral care products, personal care products, hair care products, laundry products, household care products, and paper-based products.

Our Healthy business provides a wide range of products in six main categories - Oral Care (toothpaste, toothbrushes, etc.), Personal Care (soap, skin care products, body cleanser, etc.), Hair Care (shampoo, conditioner, hair treatment, etc.), Laundry (laundry detergent, fabric softener, etc.), Paper-based products (diapers, wet wipes, etc.), and Household Care (dish soap, kitchen/bathroom cleaner, etc.).

In addition, as part of our commitment to make products that provide convenience for our customers, we produce and sell chemical ingredients such as stearin and glycerin.

LG H&H released various products that are leading the market trend, including “Elastine Perfume” shampoo and “Bamboo Salt Tiger Herb” toothpaste, both of which incorporate storytelling into the products; “Saffron 10X concentrated” fabric softener with emphasis on the convenience of consumers as well as environmental friendliness; and “PERIOE 46cm Pumping” toothpaste with its unconventional packaging concept. LG H&H continues to introduce high-performance products with distinctive new formulas to the market, encouraging the improvement of overall product quality and providing our customers with new value.

Also, LG H&H aims to systematically enter the health functional food market that has been growing rapidly in recent years, so that we can meet the consumer’s needs for health functional food.

  • Total 7, PERIOE
  • Perfume Body Wash, ON: THE BODY
  • 10X Concentrated Fabric Softener, Saffron
  • First Clean Baby Eco-friendly Laundry Detergent, Babience