Press Release
- LG H&H Co., Ltd. CEO :
- Lee Jung Ae
- Business License Registration No. :
- 107-81-98143
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For your beautiful life
For your healthy life
For your Refreshing life
Our vision is to create a culture dedicated in promoting our customers beauty and dreams.
Open innovation is part of our business management strategies, aimed at sharing technologies and knowledge with external stakeholders to facilitate technological innovation to expand the market. Removing boundaries is crucial to ease the sharing of knowledge between internal and external stakeholders of the company. To be specific, open innovation includes licensing (purchase of technology), joint research, establishing joint ventures, investment in or acquisition of a venture company, subsidiarization, technology solution contests, and the use of open sources. LG H&H also achieved performance in the fields of licensing and joint research by proactively conducting OI (open innovation) activities. In particular, we entered into a service partnership with Perfect Corp., a company specialized in video editing technology and face recognition security. Through this cooperative relationship, we applied API1) in our global digital catalogues. We also expanded licensing, which used to be limited in Korea, abroad in cooperation with SmartStudy. In 2020, we will boost innovation and expand the market using a wide range of methods, including licensing, joint research and technological solution contests.
1) API (Application Programming Interface): Language or message formats used in communication between the operating system and application programs.
Visualizing real-time skin condition data