Premium Basic Skin Care Line Sold Exclusively at Department Stores, OHUI The First Launched

■ OHUI’s top premium skincare created with state-of-the-art bio-science technology

■ StemSP, which stimulates the skin’s mother cells, has been developed to rejuvenate the skin.

▣ LG H&H will launch OHUI The First, a premium skin care line sold exclusively at department stores.

▣ OHUI The First, a basic skin care line by OHUI, turns aged skin like that of a baby by stimulating the skin’s mother cells. It consists of five products in total.

▣ OHUI focused all its energy into this line as the products target premium consumers at department stores. They contain key ingredients that rejuvenate the skin, including stemSP, which is structured similarly to human growth hormones, and Pycnogenol.

▣A key ingredient of OHUI The First is stemSP, which is a protein that stimulates the skin’s mother cells. Although the skin has only 3% stemSP, it is important in stimulating the skin’s stem cells, which form 90% of the skin.

▣ StemSP plays a critical role in maintaining the skin’s homeostasis and metabolism and helps the skin restore its health and youth on its own. ▣ In addition, OHUI The First contains Pycnogenol, one of the world’s top three natural antioxidants. Extracted from pine bark indigenous to the pristine French coastal region, it is an antioxidant known to be ten times more effective than vitamin E.

▣ The First Redesigning Treatment Cream is formulated to effectively improve all signs of aging, including fine lines around the eyes, dull skin, blemishes and imperfect complexion. Through the intensive application of OHUI’s bio-engineering technology, it creates an immediate difference in the skin.

▣ The product containers are also designed luxuriously and elegantly in a silver and gold theme. Rose absolute fragrance is added to relax the stressed body and mind.

▣ Products

OHUI The First Cell Relaxing Ringer (160 ml, 75,000 won)

Skin softener, the first step of The First – Although it goes on delicately, it is instantly absorbed deep within the skin. While the surface of the skin feels refreshed, the inner layers of the skin are kept moisturized and smooth.

OHUI The First Cell Concentration Activator (140 ml, 90,000 won)

Enriched emulsion – It forms a silky-smooth moisturizing layer on the surface of the skin to restore firmness to the skin and intensively enhance a dull complexion.

OHUI The First Cell Intensive Recovery (40 ml, 200,000 won)

Enriched essence maximizing the skin’s own regeneration ability – It is an essence to enhance skin firmness by countering harmful environmental changes with powerful antioxidation effects.

OHUI The First Eye Cell Intensive Treatment (20 ml, 150,000 won)

Outstanding formula for skin around the eyes, where signs of aging are first detected – It is an enriched eye cream restoring vitality and firmness to the skin around the eyes by increasing blood circulation and the supply of oxygen around the eyes.

OHUI The First Cell Redesigning Treatment (50 ml, 270,000 won)

A cream enriched with the most refined nutrients – As the gel is rapidly absorbed, it gives a firm tightness to skin as soon as it is applied.